Apple debuts 6.1-inch LCD iPhone XR, coming in October

Desiree Burns
September 14, 2018

A demonstration of the newly released Apple Watch Series 4 is seen following the product launch event at the Steve Jobs Theater in Cupertino, California, on Wednesday.

Apple is slowly evolving its smartwatch into a medical device. The iPhone XR surprisingly includes numerous same capabilities as the iPhone XS, with the most significant differences being the LCD display and a single-lens camera system.

Apple's new lineup includes the iPhone Xs Max, Xs and Xr, as well as older models like iPhone 8/8 Plus and the 7/7 Plus.

Apple Inc presented the new Apple Watch Series 4 able to take an electrocardiogram to detect an irregular heartbeat and start an emergency call automatically if it detects a user falling down. Many were now available within "1-2 weeks" or more, stretching preorder shipments into October, Apple's online store. Regardless of which iPhone you choose, you'll end up paying more than ever. Further, the rear wide-angle lens, True Tone flash, and True Depth camera on the iPhone XR are identical to those found on the iPhone XS, so the only difference from a photography point of view appears to be the lack of the second telephoto lens. In Japan, the iPhone XS costs equivalent to $1,008, just a smidgen above United States pricing, excluding tax.

Apple has been raising its iPhone prices in recent years - and consumers are still buying.

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The cheapest iPhone is now the iPhone 7, which starts at $US449. Most surprisingly, despite including only a single wide-angle lens, Apple has managed to bring Portrait Mode to the iPhone XR by using the A12 ISP and Neural Engine to create depth segmentation maps.

Apple's third new iPhone this year, the XR, hits stores October 26.

Here are all the devices Apple just discontinued. Apple already quietly discontinued the Series 2 a year ago. The company said the device was its best-selling iPhone since it hit the market in early November, and it's helped the average selling price of Apple's devices jump above $700.

Still, this year's iPhone XS renders the iPhone X redundant - it has a almost identical design, with improved specs, at the same starting price point of $US999. In the fiscal third quarter that ended in June, the average selling price of its iPhones climbed to $724 from $606 a year ago.

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