PSG team up with Jordan for Champions League

Rex Christensen
September 14, 2018

The new collection revolves around the Parisian club's new alternative kits for the 2018-19 season, which sees the standard Nike branding replaced with Jordan's iconic "Jumpman" logo - the famous silhouette of eponymous brand originator and National Basketball Association legend Michael Jordan.

By the end of the 2018-2019 season, the Jordan x PSG collection will include over 90 items from performance, training and lifestyle.

Nike's new advertising campaign featuring Kaepernick - who has been castigated by US President Donald Trump and other American conservatives over his kneeling protests - prompted immediate calls to boycott the sporting brand.

Additionally, Jordan Brand has unveiled an exclusive "Friends & Family" colorway of the Air Jordan 5 PSG.

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While it is the first time Jordan Brand will outfit a professional soccer team, it is not the brand's first experience within the sport.

"For me the Jordan Brand means phenomenal, magic, irreverent", Neymar said in a statement.

Jordan Brand went all out for its first-of-its-kind collection with Paris Saint-Germain, creating retros, on-field cleats and kits, and apparel for the soccer club. There's probably a good chance will see PSG don these black uniforms when it squares off against Liverpool at Anfield in the Champions League on Tuesday.

The Jordan Brand x Paris Saint-Germain collection is released on September 14 with PSG then formally debuting their new kits in the Champions League clash at Liverpool on four days later. "Two partners that are champions, both Paris and Jordan, so I really hope this connection brings us many titles".

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