Japan Billionaire Says "Free Cash" Tweet Most Shared Of All Time

Irving Hamilton
January 7, 2019

At the time of publication, more than 4.4 million people had done just that, with Mr Maezawa comparing the scenes on his Twitter feed to a "festival".

After it was announced that his tweet was the most retweeted ever, Mr Maezawa took to the social media channel to thank people for participating and to announce that his prize was still up for grabs.

The founder of Japanese online clothing retailer Zozo Inc promised to share 100m yen ($925,000; £725,000) between 100 randomly selected people who shared the tweet. While Wilkinson fell well short of the spoof goal, managing to garner a still-impressive 3.5 million retweets, Wendy's made a decision to give him the free chicken anyway, presumably in thanks for all the publicity. The requirement was to follow him and RT the tweet.

This is not Maezawa's first publicity stunt.

Months after he was named as the first passenger on Elon Musk's planned rocket flight around the moon, the Japanese billionaire Yusaku Maezawa has entered the record books for posting the most retweeted message in Twitter's 13-year-history.

The price Mr Maezawa agreed to pay for his ticket to space has not been disclosed, but according to Mr Musk it was "a lot of money".

Carter Wilkinson set Twitter alight in May 2017 after asking Wendy's how many retweets he needed to get a year's worth of free chicken nuggets.

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Known as a passionate art collector, he also plans to take around half a dozen artists with him on the trip.

The fast food chain said "18 million".

"HELP ME PLEASE. A MAN NEEDS HIS NUGGS", he wrote at the time.

It has been retweeted more than 3.3 million times.

Though he didn't reach the target, Wendy's gave him a year of free nuggets anyway.

Before Wilkinson, the leading tweet was actor and presenter Ellen DeGeneres' viral selfie with Meryl Streep, Julia Roberts, Kevin Spacey, Brad Pitt and Angelina Jolie from the 2014 Academy Awards.

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