Fitbit debuts Inspire wearable, but only for employee health plans

Desiree Burns
February 12, 2019

Thus, if the user wants to purchase the device, he must first become a client of one or another medical center or organizations, which cooperates with the company Fitibit before committing to a specific program, it gets this bracelet.

Health tracker company Fitbit has released a new wearable that will only be available exclusively to corporate employees and health insurance members.

The Fitbit Inspire features daily activity and sleep tracking and alerts for calls, text, and calendar events.

But unlike it's previous devices, this one is only available if your health plan or employer is signed up with Fitbit. The Fitbit Inspire is ultimately out there to company workers and medical insurance members.

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There isn't much information about the device available as of now, but we might come across some more leaks in the coming days.

The Inspire HR, as you might expect add a heart rate monitor for real-time monitoring. It also has different exercise modes, cardio fitness levels, and pace and distance monitoring that works with a phone's Global Positioning System. The Inspire device has several standard features like step tracking, heart rate checker along with details of calories burnt during different activities. The company says that it is the cheapest tracker yet from the company but won't reveal the price because it may vary considering it is bought and sold in bulk.

With competition everywhere, James Park, Fitbit CEO, told CNBC that the company's revenue has been relying more and more on business customers and large-scale deals.

The big picture: Fitness tracker sales to individuals have not been going so well for Fitbit, but corporate partnerships with healthcare businesses and enterprise clients are keeping the company afloat with opportunity for growth.

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